Mission Statement

Provide innovative, practical and top quality service that produces repeat clients because of their satisfaction from our dependability, commitment to budget and schedule, and honest management. We believe our first responsibility is to our clients.

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In carrying out our day-to-day business, we strive to:

  • Treat our employees with dignity and an eye towards their future, with education, fair treatment and rewards.

  • Care for our customers with the following philosophy:

  • We treat the customer with the respect and dignity of a trusted friend.

  • We deliver what is promised.

  • We produce the highest quality product possible.

  • Work with our suppliers and subcontractors in a dignified, fair and businesslike manner, recognizing the contribution they make to our overall goal.

  • Be civic minded and of sound Christian values in our community.

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"Through a long-term commitment to this mission, we will be known as the company that is successful. Our customers, vendors, and employees see The Friedrich Watkins Company offering benefits, commitment, knowledge, results and friendship."

Leading Construction Management

We, at Friedrich Watkins, pride ourselves on being industry leaders in the construction industry. With a commitment to excellence and integrity, we aim to be your trusted partner in construction and renovation projects.

Construction worker builds wooden steps for a tiny blue house in the woods.

Our Strategic Focus

The foundation of our business strategy is built on the belief that company-wide success is directly tied to the performance of each individual project. We approach every job with a commitment to excellence, ensuring that budgets, schedules, and quality standards are consistently met or exceeded. By treating each project as a critical opportunity to demonstrate our capabilities, we foster strong client relationships, generate repeat business, and reinforce our reputation as a trusted and dependable contractor. Our teams are empowered with the tools, resources, and expertise needed to deliver superior
results, no matter the scale or complexity of the work.

Exceeding client expectations is not just a goal but a standard that drives every aspect of our operations. We focus on proactive communication, meticulous planning, and a collaborative approach that prioritizes the client’s vision and long-term needs. By delivering projects that achieve more than what is promised, we strengthen our position in the market, create a culture of accountability and pride within our organization, and ensure that every project contributes to sustained growth and success for the company as a whole.

The Faces Behind Our Success

Meet the Team

Smiling middle-aged man in a blue suit and striped tie.

Jeff Friedrich

(President of Operations)

Jim Daniel - VP of Operations
Jim Daniel - VP of Operations
Jared Natale - Project Manager
Jared Natale - Project Manager
Alex Friedrich - Project Manager
Alex Friedrich - Project Manager
Zac Norris - Director of Preconstruction Services
Zac Norris - Director of Preconstruction Services

Groups

Portraits of Madison Daniel and Will Allen, project engineers.

As key members of our construction team, Project Engineers help drive projects forward by supporting planning, scheduling, and cost control efforts. They manage critical documentation like RFIs and submittals, assist with change order pricing, and coordinate closely with subcontractors to clarify scope and review drawings. Serving as a liaison between field superintendents and project managers, they help ensure smooth communication and execution from the office to the job site.

PA - Alyssa

Our Project Administrators play a vital role in keeping projects running smoothly and on schedule. They handle a range of responsibilities including managing project permitting, coordinating subcontracts, and processing directives, change orders, and purchase orders. They also provide essential administrative support to project managers and help track key project documents, schedules, and communications from start to finish.

Two women featured in an accounting team presentation.

Our Accounting Team plays a key role in supporting the financial side of our projects and daily operations. They manage job cost tracking, process vendor invoices, assist with budgeting reports, and ensure compliance with internal controls and industry standards. Their accuracy, organization, and behind-the-scenes support help keep everything moving forward efficiently.

Portrait of a serious elderly man in a black suit and tie.
Curtis Alexander (General Superintendent)

Our superintendents are the backbone of every project we build. With decades of combined experience in the field, they are the eyes, ears, and heartbeat of our job sites—leading teams, solving challenges, and ensuring every detail meets our highest standards. Their leadership keeps projects on track, on budget, and built to last. Simply put, without them, nothing gets done. We’re proud to have a team of dedicated professionals who bring skill, integrity, and passion to every build.

 

Our Superintendents

Smiling man in a light blue polo shirt posing indoors.
Alex Obritsch
Bill Allen
Bill Allen
Man with a beard wearing a light blue polo shirt smiling indoors.
Brad Tressler
Portrait of a smiling woman with braided hair in a black shirt.
Charle Wood
Smiling middle-aged man wearing a light gray shirt with a logo.
Chis Kelso
Man in a black polo shirt with a serious expression.
Danny Pratt
Smiling man in a light blue polo shirt.
Drake Healy
Hely Rodriguez
Hely Rodriguez
Middle-aged man in a blue shirt smiling at the camera.
John Marenczuk
Smiling man in black polo shirt with company logo in an indoor setting.
John Swiney
Michael Sparks
Michael Sparks
Patrick Hickey
Patrick Hickey
Vitor Artmann
Vitor Artmann
JP Weaver
JP Weaver

Core Values We Live By

Icon of Christ the Redeemer statue with outstretched arms above clouds.

God

We believe God leads both our lives and this business. Our work is guided by His direction, and we strive to honor Him in all we do.

Simple white icon of a family with two adults and one child.

Family

We prioritize our families by maintaining balance in every area of life, ensuring they remain at the heart of our commitments.

A clenched fist breaking free from chains.

Freedom

With integrity, truth, strong relationships, and faith in God, we pursue freedom—freedom from fear, financial worry, and the ability to uplift those in need.

White handshake and group icon symbol on a transparent background.

Relationships

We build meaningful relationships through steady, trustworthy leadership. By managing projects with excellence, we empower our subcontractors to succeed.

Illustration of a person with hand on chest expressing sincerity.

Truth

We stand on honesty. When we fall short, we own our mistakes, speak the truth, and face the consequences with integrity.

Craft Your Vision

Our commitment to excellence and quality is evident in every project we undertake, from conception to completion. Partner with us for a smooth experience.